Champion Coach Carries Champions to the Super Bowl in MCI Motorcoaches

The Los Angeles Rams arrive in Atlanta with Champion Coach’s MCI J4500s waiting Des Plaines, Ill. — Motor Coach Industries (MCI) was pleased to be a part of this year’s biggest sporting event through its relationship with Greenville, S.C.-based Champion Coach, a transportation provider to professional and college athletic teams in the Southeast and throughout the United States. Champion Coach earned one of the highest-profile assignments in professional sports February 3—the exclusive right to transport both contenders to the Super Bowl.

Champion Coach supplied 12 MCI J4500s, each specially appointed for staff and players of the New England Patriots and Los Angeles Rams. Champion Owner and CEO Craig Dance praised his new MCI J4500 coaches for standout reliability and style.

In his presentation to Atlanta’s team transportation selection committee earlier last year, Dance put his newest 2018 and 2019 MCI’s J4500’s best-in-class features on full display, from industry-leading legroom and luxurious seating options to optional programmable lighting bringing MCI’s newest “wow Factor” to each organization’s colors and branding.

“We lined up our new J4500 coaches and showed each lit with a different color interior,” said Dance. “It made quite an impression. We stood apart from anyone else and that, with all the Champion Coach brand represents, gave us the leading edge.”

Champion Coach made quite a splash, too. The motorcoaches were featured on national broadcasts from the teams’ arrival in Atlanta to their delivery to the Mercedes-Benz Stadium on game day.

“It was spontaneous coverage all week long, and a proud moment for Champion Coach,” said Dance. “I’m grateful to our staff and our assistance from MCI to assure the flawlessness of each coach move.”

Soon-to-Be Super Bowl LIII Champions New England Patriots greeted by MCI J4500 coaches It was a particularly proud moment for MCI for its relationship with Champion Coach as well as with many more customers and their J4500s taking people to the big game flawlessly and in style.

“It was an exciting moment to catch glimpses of Champion Coach’s fleet and other MCI coaches moving thousands of people including teams, media, and spectators throughout the weekend as they enjoyed pre-game events and Sunday’s big game,” said MCI President Ian Smart. “Enhancing the travel experience is what makes this industry great.”

“Champion Coach exemplifies MCI at our best,” said MCI Vice President of New Coach Sales Pat Ziska. “There are many things that contribute to the J4500 being the industry bestseller, its reliability, durability, passenger comfort, and in this case the modern curb appeal, best-in-class legroom, and new interior lighting really made a difference. And our behind the scenes support is always on call 24/7 to help keep MCIs rolling.The Super Bowl deserves a super coach, and MCI shares Champion Coach’s enthusiasm, appreciates their business, and it’s our honor to help them reach the spotlight they’ve worked so hard to achieve.”

Dance, who co-founded Champion Coach in 1998 with his wife and Executive Vice President Hazel Dance, began his career in sports broadcasting but later took a job in team transportation. His career choices and sports knowledge have driven Champion Coach to its prestige position as regional transportation provider for the Dallas Cowboys, L.A. Dodgers, Atlanta Braves, and college giants, including University of Georgia, Clemson University, Duke University, and other leading teams throughout the SEC and ACC.

On the corporate side, Champion Coach serves such major accounts as BMW North America, Sealed Air and Delta Airlines.

It’s been a big year of wins for Champion Coach. In January, the company also received the 2019 United Motor Association (UMA) Safety Leader of the Year Award at UMA Expo 2019 in Fort Lauderdale.

Visit championcoach.com for more information.

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