"Going undercover was a unique experience to get an unobstructed view of our company and see how we can improve," says Seelinger. "EmpireCLS has grown in leaps and bounds, and it was important to me to connect with our employees and learn how the growth we've experienced has impacted them, our brand, and our clients."
EmpireCLS provides luxury, chauffeured transportation services throughout the world for Fortune 1000 companies, five-star hotel brands, VIPs, dignitaries, and the entertainment/music industry elite, driving nearly one million guests each year.
An entrepreneur with a passion for hospitality and a love for motorcycles, Seelinger has been responsible for the direction and growth of EmpireCLS, formerly Empire International, since 1990. He developed the company's global affiliate network, proprietary reservation system, and, in 2005, merged with one of its largest competitors, CLS Transportation, creating the largest transaction of its kind in the ground transportation industry.
Seelinger stresses that the opportunity to go undercover as a chauffeur, dispatch specialist, fleet inspection manager, and affiliate chauffeur has been "invaluable," learning new ways to improve and expand the EmpireCLS brand. After sharing his finding with EmpireCLS leaders, the company is implementing several initiatives to simplify company processes, stay connected with its employees, and ensure their needs are addressed.
"Admittedly, I've been out of touch with some aspects of our business," says Seelinger, "but EmpireCLS wouldn't be the company it is today without its hardworking employees—making sure their needs are fulfilled is a priority and important lesson I took away from this experience."
Visit empirecls.com for more information.
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EmpireCLS CEO David Seelinger Featured on “Undercover Boss”
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