NFI Group (NFI), the parent company of bus manufacturer Motor Coach Industries (MCI), recently announced that Rob Marion has been named the new president of MCI. Marion will start his new role effective immediately, reporting directly to NFI President & CEO John Sapp and replacing NFI Past President & CEO Paul Soubry, who had served as interim president of MCI until his retirement in January 2026.
MCI President Rob Marion
Marion joined New Flyer in 1994 and, during his three decades with the organization, has assumed advancing responsibilities for facilities engineering, production, manufacturing engineering, and part fabrication. Most recently, Marion served as vice president of fabrication.
In 2020, NFI combined its New Flyer and MCI businesses into one operating unit, reflecting the financial impact of the COVID pandemic and the associated global supply chain challenges. These activities were completed with a focus on streamlining operations while also strengthening engineering, supply, and product development platforms during a period where MCI experienced lower market demand.
“Today’s announcement represents a natural and strategic time to re-establish MCI as its own dedicated business, allowing New Flyer and MCI to both focus on what they do best. MCI has seen significant market recovery, with the launch of new vehicle models, harmonized production lines, and an expanded service offering. Rob’s deep operational experience, long-standing commitment to NFI, and three decades of hands-on operational leadership, with oversight of 10 facilities and over 2,000 team members, make him the ideal person to lead the next chapter of MCI,” said Sapp. “Rob will champion MCI’s efforts in delivering the highest quality and most reliable coaches in the market and will work closely with the leadership team on a detailed transition. Our public and private customers can be confident that MCI is in very capable hands.”
“I’m very excited to take on the opportunity to lead North America’s largest motorcoach manufacturer. MCI vehicles move thousands of people safely and reliably across the U.S. and Canada every single day,” said Marion. “As I step into the role, I want to continue our history of performance while ensuring we drive changes to increase our quality, customer experience, and aftermarket support. Working with the best team in the industry, I know that we’ll live up to our reputation of being the preferred partner for private and public motorcoach operators.”
Visit mcicoach.com for more information.
[04.06.26]
